The real reason Unibet Rose Rockets isn't allowed at the 2026 Tour de France
ASO surprised everyone by giving Caja Rural a 2026 Tour de France wildcard instead of Unibet Rose Rockets. What happened?
Make us your Google favourite
Bas Tietema's team did everything right. They signed Dylan Groenewegen, brought in Marcel Kittel as sprint coach, and built a genuine fanbase through years of content. But when it came to wildcard selection, YouTube subscribers couldn't compete with ASO's strategic calculations around the Vuelta a España, Spanish sponsors, and the Barcelona Grand Départ.
We also examine how Unibet Rose Rockets' decision to register in France may have backfired, and what this whole saga reveals about how professional cycling really works.
This video first appeared as an article on our website on January 30th, 2026
Your Ticket to the Tour
Factor Bikes is a high-performance bicycle manufacturer and engineering-first brand, building the fastest UCI-legal racing bikes in the world. We design, prototype, and manufacture our frames in-house, enabling unmatched speed of innovation and uncompromising control over performance.
